go with the flow


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Monday, February 22, 2010

social media/web 2.0 group discussion exercises

1)  I don't think that professional production values will drop drastically, however, I definitely believe that amateur user-generated content will get better as well as increase over time.  It seems that people feel more of a connection towards content that they feel they are able to accomplish.  The simplicity of amateur user-generated content actually goes a long way!  For instance, any type of commercial that may involve webcams, Facebook, texting, and so on, are things that we can relate to and do for ourselves.  Sometimes "less is more" and when it comes to advertisements, I feel that people are more in-tune with amateur user-generated content.  As for professional production, I don't think they will get any better or any worse.  Advertisements are everywhere, and even the professionals take pride in making "simple" projects.


2)  Tags for Overcoming Negative Feedback in Social Media:


  • Communication
  • Social Media
  • Criticism
  • Managing a Business
  • Responses
  • Successful Business
  • Positive attitude
I chose to list these specific tags because the main goal of the article is about maintaining a good business by responding to "negative feedback" in the most positive way possible.

The tags listed in the article were: business, feedback, MARKETING, small business, social media

3)  The reason why transparency is such an important concept in social media is because it maintains a connection with those you are sharing information with, especially by using credible sources.  Honesty and openness also fall under transparency, and in the social media world, trust relationship marketing is the best way of maintaing your "customers" loyalty and a good way to gain customers, and/or users, as well.  In terms of the offline world, however, transparency is way more important.  Since we cannot physically be in the presence of another through the internet, lying and manipulating can be done much easier.  When you are face to face with someone, whether it be a boyfriend/girlfriend, co-worker or even a teacher, being transparent is a good quality to have in order to be successful, of course, in an absolute and honest way!

digital nation part 2

This video really did a great job covering the impact technology has throughout our world.  However, the second half of Digital Nation on Frontline really caught my interest.  It's incredible that technology has become so widespread and so important to the point that almost all marketing is through advanced technology.  I had no idea that people all around the globe used certain social networking games where you can live through what is known as an "avatar."  For instance, Second Life is a program in which you can create your very own avatar that you control in a fictitious world.  You can fly, purchase items, drive, speak, build and so on!  The best part is that people in the workforce or business setting can actually interact through Second Life rather than holding meetings and physically sitting in a conference room.  Another aspect that I found very interesting was how the Army used virtual military mission computer games in order to recruit those under the age of 18.  Personally, I never thought the Army would ever open a business where young teens could virtually feel as if they were fighting on the battlefield; using fake weapons, machinery and playing through virtualized soldiers.  Although many have argued and protested against their children being exposed to "violence through games," I felt that most of the users were old enough to understand the concept and to avoid violence.

The idea of technology seems to be way more accepting as the years go on.  I'm sure it's because there's no way of getting rid of it!  The segment that showed Bubbe, an eight-something year old grandmother, cooking with her young grandson through an internet show is a great idea!  No matter the age, it's never too late to learn more about what technology can offer.

Monday, February 15, 2010

frontline: digital nation

After watching Digital Nation on Frontline, I couldn't believe how technology has completely taken over our generation. It's hard to deny the fact that yes, I too check up on my Facebook as often as I can, but even I was shocked to see the some people are on Facebook throughout the entire day.  Technology isn't at all a negative thing, but it's how society uses it that gives it a bad reputation.


Since technology is ALL around us, it is hard to steer away from it's "power."  Just think, twenty years ago was completely different in the social networking aspect, and to get really extreme, think back forty years ago!  Big difference!  Back then, it was all about verbal communication and meeting with people face to face, even the telephone was a big deal to the people during that time.  Today, technology tempts people to stay connected constantly, and for so many, it has become an addiction.

web 2.0 definitions

User-Generated Content is a term referring to any info found on a medium(s) that is produced by end users, or people just like you and me who surf medias and put their own input or knowledge publicly out there. 
Long Tail is a concept used mainly for business concentrating on selling mass numbers of items in small quantities.
Network as Platform are the network services for internet scale distributed computing that extends across the internet. 
Folksonomy is this collaboration of "folk" and "taxonomy" that can be found on the web and now its known as a "social tagging system" used to structure knowledge from many different people outside of the web.
Syndication is when web information is found and made available places outside the site it originally came from or in other mediums instead.
Mass Collaboration refers to situations where many people contribute to one project or idea and a single product is developed from the many different views.
Computer Supported Collaboration refers to studies and mass collaborations that support other relationships and group works. The research behind one's work supported by others research gives it more stability and reliability.

Social-Software are software systems that allow users to interact and share data (Ex: social networking sites like Facebook, Myspace, Twitter, etc).

Video-Sharing Sites are internet sites that enable users to post video information (Ex: YouTube).
Wikis refer to websites that allows users to create or edit linked webpages using simple text editor.

Blogs are a type of website that enables the user to maintain regular entries of thoughts and media.

Mashup is a web page or application that combines data or functionality from two or more external sources to create a new service.

Monday, February 8, 2010

collage


My collage represents a digital music composer which is a newer, more high-tech way of recording, securing and hearing the music that you create.  Since technology is constantly changing, I chose to mix the elements of an orchestra hall to show that whether you are musically inclined, or not, the sound of the music that you make will be smooth enough for anyone to hear!  The digital pen has it's own mic and the composing tablet remembers your music, so the user has everything compacted into one.  Bye-bye recording studios!  With the Compose's sleek design and simplicity, it's easy to use anywhere and everywhere.

Wednesday, January 27, 2010

mediaholics

I'm really into learning about media throughout our society and how technology seems to be increasing at the highest levels day by day. I've always been intrigued by how society has become so accustomed to technology for everyday use in the workplace, school, etc. Just think, what would really go on had all technology been banded, or even limited. PEOPLE WOULD LOSE THEIR MINDS!!! I know I would.

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